Apr 20, 2014

服務貿易協議下的醫療產業

從服務貿易協議中的醫療服務業來看
提供大陸服務提供者捐助設立非營利的財團法人醫院,我們非常感謝服務貿易協議,讓中國的資金可以來台灣做慈善事業,身為台灣人非常感動。台灣醫院屬於非營利的財團法人,盈餘是無法轉出去,意思是醫院無法投資賺錢,真正從醫院賺到錢的是醫院供應鏈,負責醫院供應鏈的公司有些還進入股票市場。中國服務提供者可以捐錢給醫院,就合法地進到醫院影響決策,當然也包含採購決策。

可是單憑這一點開放還不夠,還要配合以下兩條批發交易服務業無操作員醫療設備之出租或租賃服務業。前者可以讓中國資金在台灣成立批發公司,負責醫院耗材與藥品的批發交易;後者讓中國資金在台灣成立醫療設備租賃公司,負責醫院醫療器材的租賃服務。藥品、耗材與設備的採購是醫院最精華多汁的肥肉。

中國資金來台灣捐助非營利的財團法人醫院,不是為了慈善的捐助,捐助醫院進入決策層,再配合藥品或耗材批發公司或是醫療設備租賃公司,將獲利從醫院中帶出來,這就是中國在醫療服務貿易的策略。

此外,中國資金進入台灣的醫療市場後,誰受益了。中國服務提供者帶著資金來台灣,如何用最快的方式打入台灣醫療市場,直接併購與醫院關係良好的台灣公司最快,所以服務貿易協議通過後,這些與醫院有良好關係的無形資產,待價而沽。中國資金進來之後,一些企業將獲得不少的資金,有些投資人可能也藉此光榮退場,經過一段時間的整合,我個人擔心的是會墊高這產業的創業門檻,讓台灣人在自己本土市場上創業更加困難。

Apr 10, 2014

An Experience of Trial Telehealth Service

The following is a brief of an old woman who used a telehealth service. Mrs. Wang-Lin is 70s years old and she has heart disease. She lives with her son, her son’s wife and children. She started to use a National Taiwan University Hospital telehealth service that included BabyBot machine in 2011 September. Before using the telehealth service, her health was not well and she has gone to ER several times. Then, she received a 2 weeks free trial of telehealth service. After the free trial, she continues to use it for one month.

The following are summary Mrs. Wang-Lin’s experience of using the telehealth service. I visited her several times during her trial. At beginning of trial, she told me that she hoped this service could help her health becoming more stable. She thought the expense of ER was higher than the telehealth service fee, so she thought telehealth service was a good choose. Besides, in order to take care her body, she was willing to learn to use BabyBot. After one month, she gave up using the telehealth service because it was not worth of NT3900 per month. First, she does not need medicine staff to tell her “the data of your blood pressure is a little higher than usual”. She said she takes blood pressure every day so she has already known what her normal blood pressure is. It is meaningless to send the vital sign to the hospital and to tell her something that she has already known. Second, she said if the blood pressure data is unstable, she will go to the closest hospital immediately. She doesn’t need anyone telling her. Finally, she said that she needed her son to assist her in operating BabyBot. Besides, she still cannot operate BabyBot by herself after one month trial.

In my opinion, the telehealth service still has two problems. First, the telehealth machine still difficult to use for the elder. Even though BabyBot has an innovative remote control, the elder can’t still use it by themselves. The most important, the telehealth service is less useful than consumers expected. Or the service is too general for consumers. I suggest telehealth service providers to think deeply what kind of services are consumers’ needs.

Jul 2, 2012

我們來玩 Apps 吧!



文/ 林洺呈、李曉恩
同步刊登:ITI電子報第45期ePAPER Vol.45

What Apps?

為了讓這次分享的主題比較聚焦,我們將這次主題的 Apps 專注在隨身存取裝置上面的應用程式。就如同我們在智慧型手機或平板電腦上面運作的遊戲或是行事曆相關軟體。

Why Apps???

相信大家一定覺得為什麼生技社團這次活動要討論 Apps。平板電腦與智慧型手機的盛行,我們發現開始在上面運作的軟體中,有越來越多健康管理的服務透過 Apps 投遞給使用者,此外有許多醫療器材接上了智慧型手機或平板電腦;這些軟硬體的相關產品出現之後,我們也注意到販售的營運商業模式跟以往不太一樣,甚至是非常創新的商業模式。我們認為這是未來的機會,所以帶到這次活動來討論。